The Simple AI Prompt Sequence That Made My Client an Extra ~$62K

How we went from $75 AOV to $128 AOV in under 24 hours using one AI conversation.

Most DTC brands I talk to are stuck in the same death loop:

• "We've tested everything."

• "Our ads aren't converting like they used to."

• "We need fresh creative but don't have time."​

I hear this exact conversation almost weekly. Last month, I broke one of my clients out of this exact trap using nothing but a simple AI prompt sequence and 24 hours of execution time.

The result?

• AOV jumped from $75 to $128 (67% increase)

• ROAS hit 2.2 on the new campaign

• Unlocked an entirely new audience segment that Meta wasn't showing us before

• $62,000 in additional revenue in 30 days

Here's the exact system I used (and the prompts that did most of the heavy lifting).

The Plateau Every Scaling Brand Hits

My client was classic ICP material - stuck around the $50k/month mark, burning through the same Meta ad creative, watching their ROAS slowly decline month after month.

Their team kept saying: "We've tried everything. Different audiences, different budgets, different creative angles. Nothing's working anymore."

Sound familiar?

The real issue wasn't their product or their audience. It was that they were trapped in the same conversion path everyone else was using: Ad → Product Page → Checkout.

The AI System That Changed Everything

Instead of spending weeks brainstorming new creative concepts, I decided to test something different:

What if we could use AI to research, write, and deploy an entirely new conversion funnel in under 24 hours?

Here's the exact 4-step process:

Step 1: Deep Research (1 hour)

I used ChatGPT's deep research feature to understand:

• Core pain points of the target audience

• Top objections preventing purchase

• Psychological triggers that drive buying decisions

• Language patterns that resonate with their demographic

​You can find the exact prompt I used here​

Step 2: Angle Brainstorming (30 minutes)

Fed the research into Claude with this prompt:

"I'm building a landing page for [PRODUCT]. I want to you to write 12 fear-based angles and position the product creatively. Can you help me brainstorm advertorial angles that think outside the box but are relevant?"

Claude generated 12 different angles. I picked the one that felt most emotionally compelling.

Step 3: The Million-Dollar Prompt (15 minutes)

Here's where the magic happened. I used this exact prompt:

"You're the best copywriter. The one who charges $1M per landing page copy and writes in language that's understandable by the masses and speaks to the subconscious mind to convince people into buying.

Can you please help me write copy for [PRODUCT] and I want to write an advertorial page (with placeholder image examples) for the angle: [CHOSEN ANGLE]"​

That's it. One prompt. 15 minutes later, I had a complete advertorial page that would have taken a traditional copywriter weeks to research and write.

Step 4: Implementation & Testing (4 hours)

• Cleaned up brand claims and compliance issues

• Plugged in our actual offer and pricing

• Built the page in Shopify

• Set up tracking and launched as a separate campaign

Total time invested: Less than 5 hours of actual work

The Numbers That Proved It Worked

What we saw was something incredible:

AOV Impact:

• Previous average: $75

• New advertorial average: $128

• 67% increase in average order value

ROAS Performance:

• Campaign ROAS: 2.2

• Blended account ROAS improved by 15%

Audience Discovery:

• Meta started spending heavily on the 45-65 age demographic

• Previously, 90% of the spend went to 25-44 year olds

• Discovered a high-value audience segment with more disposable income

Revenue Impact:

• $62,000 additional revenue in 30 days

• Unlocked entirely new scaling opportunities

• Created a repeatable system for rapid testing

Why This Broke Through When Ads Couldn't

Most brands get stuck because they're optimizing the same thing. They focus on:

• Better ad creative

• New audience tests

• Different ad platforms or higher budgets

But there is a real lever with different conversion funnels.

The advertorial format worked because it:

• Builds trust through storytelling

• Addresses objections before they arise

• Justifies higher price points

• Appeals to different psychological triggers than product pages

• Educates more

What This Means for DTC Brands

This wasn't just about one successful campaign. It proved that AI can compress months of traditional marketing work into hours of strategic thinking.

While your competitors are still:

• Waiting weeks for copywriters

• Spending thousands on creative agencies

• Guessing at what messaging will work

You can be:

• Testing new angles every week

• Validating concepts in days, not months

• Scaling past revenue plateaus with systematic testing

The bottom line: If you're stuck at your current revenue level, the problem isn't your product or your audience. It's your funnel experience. And with the right AI prompts, you can fix that in under 24 hours.

Talk soon,

Kris